St. Clair College - Windsor/South Campus

Guerrilla marketing for job hunters 3.0

HF5382.7.L4654
2011

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Guerrilla marketing for job hunters 3.0 : how to stand out from the crowd and tap into the hidden job market using social media and 999 other tactics today

Levinson, Jay Conrad.

Hoboken, N.J. : Wiley, 2011.

xli, 317 p. : ill. ; 23 cm.

The 3rd edition of this work has been revised, updated, and expanded to include new and timely information about recruiting in the information age. This will be specific to utilizing social networking tools as a means of taking control of the job search, as well as expert advice from respected guest bloggers. It expands on the techniques of the 2nd edition, including tips on how to leverage Facebook, Twitter, Google, and other social networking sites to take advantage of "the secret lives of top recruiters". This guide will teach readers how to present their skills in creative new ways that stand out in today's hyper competitive job market, and employ little known search engine optimization tricks used by top headhunters. -- Provided by publisher.

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1 copy available at St. Clair College - Windsor/South Campus

Field Ind Subfield Data
001 001     3858994
005 005     20181107195952.0
020 ISBN   $a ISBN  978-1-11801909-2 (pbk.)
040 Cataloging Src   $a Original cataloging agency  DLC
    $c Transcribing agency  DLC
050 LC Call No 00  $a Classification number  HF5382.7
    $b Item number  .L4654 2011
100 ME:PersonalName 1   $a Personal name  Levinson, Jay Conrad.
245 Title 10  $a Title  Guerrilla marketing for job hunters 3.0 :
    $b Remainder of title  how to stand out from the crowd and tap into the hidden job market using social media and 999 other tactics today /
    $c Statement of responsibility  Jay Conrad Levinson, David Perry.
260 PublicationInfo   $a Place of publication, dist.  Hoboken, N.J. :
    $b Name of publisher, dist, etc  Wiley,
    $c Date of publication, dist, etc  2011.
300 Physical Desc   $a Extent  xli, 317 p. :
    $b Other physical details  ill. ;
    $c Dimensions  23 cm.
500 General Note   $a General note  Includes index.
505 505 0   $a 505  The winner's edge: why the job markets ahs drastically changed -- Why you need to become a guerrilla job-hunter: the new global America -- Your Guerrilla Mind-Set. -- Personal branding guerrilla style: shape up your brand with attitude -- Attitude Check: upfront and personal -- Your guerrilla strategy: think like a general, execute like a sergeant -- Weapons That Make you a Guerrilla. -- Your research plan: research, the guerrilla's competitive edge -- Resume writing and cover letter boot camp: overhaul your personal marketing materials -- Guerilla networking: a radical approach -- Tactics That Make you a Guerrilla. -- LinkedIn, the 800 pound gorilla: your "be found" epicenter -- Digital breadcrumbs: plugged in, turned on, tuned in -- Commando Tactics: 15 breakthrough strategies that work -- Your Guerrilla Job-Hunting Campaign. -- The force multiplier effect in action: 12 sample campaigns -- Hand-to-hand combat: winning the face-to-face interview -- Negotiating the deal: how to bargain with confidence -- Career lancing: all, ways, ready -- Free job search resources.
520 Summary   $a Summary, etc. note  The 3rd edition of this work has been revised, updated, and expanded to include new and timely information about recruiting in the information age. This will be specific to utilizing social networking tools as a means of taking control of the job search, as well as expert advice from respected guest bloggers. It expands on the techniques of the 2nd edition, including tips on how to leverage Facebook, Twitter, Google, and other social networking sites to take advantage of "the secret lives of top recruiters". This guide will teach readers how to present their skills in creative new ways that stand out in today's hyper competitive job market, and employ little known search engine optimization tricks used by top headhunters. -- Provided by publisher.
650 Subj. $a Topical heading  Job hunting.
650 Subj. $a Topical heading  Social media.
650 Subj. $a Topical heading  Career development.
650 Subj. $a Topical heading  Vocational guidance.
700 AE:PersName 1   $a Personal name  Perry, David,
    $d Dates of flourishing  1960 January 12-
852 Holdings   $a Location  221
    $h Classification part  HF5382.7.L4654 2011
    $p Barcode  219967
    $9 Cost  $0.00

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