St. Clair College - Windsor/South Campus

A general introduction to data analytics


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A general introduction to data analytics

Moreira, JoÃÐo, 1969-, author.


352 pages.

A guide to the principles and methods of data analysis that does not require knowledge of statistics or programming

A General Introduction to Data Analytics is an essential guide to understand and use data analytics. This book is written using easy-to-understand terms and does not require familiarity with statistics or programming. The authors--noted experts in the field--highlight an explanation of the intuition behind the basic data analytics techniques. The text also contains exercises and illustrative examples.

Thought to be easily accessible to non-experts, the book provides motivation to the necessity of analyzing data. It explains how to visualize and summarize data, and how to find natural groups and frequent patterns in a dataset. The book also explores predictive tasks, be them classification or regression. Finally, the book discusses popular data analytic applications, like mining the web, information retrieval, social network analysis, working with text, and recommender systems. The learning resources offer:

A guide to the reasoning behind data mining techniques A unique illustrative example that extends throughout all the chapters Exercises at the end of each chapter and larger projects at the end of each of the text's two main parts

Together with these learning resources, the book can be used in a 13-week course guide, one chapter per course topic.

The book was written in a format that allows the understanding of the main data analytics concepts by non-mathematicians, non-statisticians and non-computer scientists interested in getting an introduction to data science. A General Introduction to Data Analytics is a basic guide to data analytics written in highly accessible terms.



1 copy available at St. Clair College - Windsor/South Campus

Field Ind Subfield Data
001 001     3858884
005 005     20180926191331.0
020 ISBN   $a ISBN  978-1-11929624-9 (cloth)
040 Cataloging Src   $a Original cataloging agency  WaSeSS/DLC
    $b Language of cataloging  eng
    $e Description conventions  rda
    $c Transcribing agency  WaSeSS
050 LC Call No 00  $a Classification number  QA276.4
    $b Item number  .M664 2018
100 ME:PersonalName 1   $a Personal name  Moreira, JoÃÐo,
    $d Dates associated with a name  1969-,
    $e Relator term  author.
245 Title 12  $a Title  A general introduction to data analytics /
    $c Statement of responsibility  by JÃæao Mendes Moreira, André C. P. L. F. de Carvalho, Tomás Horváth.
260 PublicationInfo   $c Date of publication, dist, etc  2018.
264 ProductnNotice $a Place of prod/dist/manuf.  Hoboken, NJ :
    $b Name of prod./pub./dist./man.  John Wiley & Sons,
    $c Date of prod/dist/manuf/copyrt  2018.
300 Physical Desc   $a Extent  352 pages.
336 ContentType   $a Content type term  text
    $b Content type code  txt
    $2 Source  rdacontent
337 MediaType   $a Media type term  unmediated
    $b Media type code  n
    $2 Source  rdamedia
338 CarrierType   $a Carrier type term  volume
    $b Carrier type code  nc
    $2 Source  rdacarrier
504 BibliogrphyNote   $a Bibliography, etc. note  Includes bibliographical references and index.
505 505 0   $a 505  What can we do with data? -- Descriptive statistics -- Descriptive multivariate analysis -- Data quality and pre-processing -- Clustering -- Frequent pattern mining -- Resume and project on descriptive analytics -- Regression -- Classification -- Additional predictive methods -- Advanced predictive topics -- Resume and project on predictive analytics -- Applications for text, web and social media.
650 Subj. $a Topical heading  Mathematical statistics
    $x General subdivisoin  Methodology.
650 Subj. $a Topical heading  Electronic data processing.
650 Subj. $a Topical heading  Data mining.
700 AE:PersName 1   $a Personal name  Carvalho, André Carlos Ponce de Leon Ferreira,
    $e Relator  author.
700 AE:PersName 1   $a Personal name  Horváth, Tomáš,
    $d Dates of flourishing  1976-,
    $e Relator  author.
852 Holdings   $a Location  221
    $h Classification part  QA276.4.M664 2018
    $p Barcode  219797
    $9 Cost  $98.00

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